Everything We Know about Universal Horror Unleashed

Everything We Know about Universal Horror Unleashed

Apparently Halloween isn’t just a thing in Orlando and Hollywood. Who knew? For decades Universal has hosted Halloween Horror Nights, the premier theme park Halloween event, at its Florida and California locations, building a bevy of top notch, state-of-the-art haunted houses every year. There’s only one bad thing about Halloween Horror Nights: it has to end, with each year’s houses going away forever at the end of the season. If you’ve ever seen these things, you know why that’s a minor tragedy; the best Halloween Horror Nights houses are as beautiful and immersive as theme parks get. Fans have long mourned specific houses, some for literally decades now, and although Universal has revisited concepts and made sequels to previous houses, they’ve never straight-up recreated one, or found a way to keep them open outside of the Halloween season—until now, with the eminent opening of Universal Horror Unleashed in Las Vegas.

Universal Horror Unleashed is essentially a permanent Halloween Horror Nights event, located at the AREA15 complex in Las Vegas—the same venue that houses Meow Wolf’s amazing Omega Mart installation. When it opens later this month, it’ll be home to four haunted houses that will be open throughout the year—considerably less than the 10 or so typically seen at Halloween Horror Nights in Orlando, but still enough for a good night out. (And if you’ve ever been to Halloween Horror Nights, you know it gets so crowded that fitting in more than four houses into a single night can be a struggle.) Those are the basic details, but let’s dig into what Universal has revealed so far and get a deeper idea of what to expect from Horror Unleashed.

The four houses are a combination of IP and original concepts

Traditionally the haunted houses at Halloween Horror Nights have always been a mix of original ideas created by Universal Creative and licensed intellectual property (think movies, TV shows, musicians, and, at least twice now, even pro wrestling). That will be true of Horror Unleashed, as well, with three of its houses based on movies and one on one of Universal’s more frequently used original concepts. 
The licensed houses are inspired by the Texas Chainsaw Massacre franchise, Blumhouse’s Exorcist revamp The Exorcist: Believer, and Universal’s own classic monsters—think Dracula, Frankenstein, the Wolfman, and the like. The Universal Monsters are a perennial at Halloween Horror Nights, with a new house pretty much every year. Exorcist: Believer was not an acclaimed film, but the 2023 Halloween Horror Nights house based on it was widely considered one of that year’s best. The Texas Chainsaw Massacre, meanwhile, is one of the most evergreen franchises in horror, with nine movies and a wide variety of tie-in media; there have been at least five Halloween Horror Nights houses based on the property so far.

The one house based on an original Universal concept is Scarecrow: The Reaping. Originally debuting at Halloween Horror Nights 27 at Universal Orlando in 2017, this idea has since inspired a “scare zone” at Universal Studios Florida and a haunted house of the same name at Universal Hollywood. It’s a pretty self-explanatory name: a bunch of giant scarecrows take over an old farm, reaping any people who get near them. Apparently they’re after some form of vengeance; I don’t know what kind of revenge a bunch of straw stuffed into old clothes would want, but entire horror movie franchises have been based on way less, so no complaints. 

I’ve reached out to Universal to see if they can clarify if these houses will be recreations of Halloween Horror Nights houses or newly designed spaces that simply share the same inspiration, but have not heard back as of publication.

Ticket prices change per day, with options including one visit per house or a more expensive unlimited access pass

Right now there are three different options for tickets. One is a “one-time access” pass that gets you a single trip through every house during your visit. That starts at $69 a person, but a quick glance at Horror Unleashed’s ticket calendar reveals that the only days this year it’ll only cost $69 are weekdays in November and December. The cheapest one-time tickets you can get through Halloween are $79, with weekends starting at $89 and going up to $99 from the middle of September through Halloween. If you’re a Nevada resident you can get a locals-only one-time access pass for $10 less. And if you want to do each house more than once in a night, an unlimited access pass starts at $99 and gets as high as $149 at the height of the Halloween season. There doesn’t seem to be a Nevada resident discount for the unlimited pass. Also, the “unlimited access” is only for the day of the ticket; there doesn’t seem to be any annual pass system in place, like there is for Universal’s theme parks. 

Horror Unleashed also has its own bar with a live show: Jack’s Alley Bar

Universal has cultivated a small handful of Halloween Horror Nights mascots over the decades, with the most prominent being Jack the Clown. Since debuting for Halloween Horror Nights’ 10th anniversary, Jack has reappeared regularly in Orlando and Hollywood, and even made it out to Universal Singapore’s version of the event. Along the way he’s picked up a sidekick, Chance, and been featured on more merchandise than you could probably count. And now the two of them get to star at their own bar, complete with a live show. Jack’s Alley Bar will serve up themed cocktails and feature performances by Jack, Chance, and some of their evil clown buddies. As a big lover of theme park bars, this might be the part of Horror Unleashed I’m most excited for.

The Las Vegas location isn’t the only Universal Horror Unleashed coming soon

Earlier this summer Universal announced that a second Universal Horror Unleashed will be opening in Chicago in 2027. It’s part of a larger strategy Universal is trying out, where they’ll be opening smaller themed locations around the country and outside of the traditional Orlando and Southern California theme park zones. In addition to the two Horror Unleashed spots, that plan also includes Universal Kids Resort, a family-focused children’s theme park coming to Frisco, Texas, in 2026. Vegas should presumably be a lay-up, especially with Horror Unleashed opening in AREA 15, which features a number of other high-quality attractions. Chicago will be a true test of the idea, though; will people go out of their way to visit haunted houses in, say, February, months removed from Halloween, when it’s 10 degrees outside? Universal wants to find out.

The official opening date is August 14

We’re less than two weeks away from Universal Horror Unleashed opening to the public: the official opening day is Thursday, August 14. Previews are already under way, though, and I imagine you’ll be seeing a raft of media coverage any day now. 

For more on Universal Horror Unleashed, visit its official website. And if you’d rather stick to the classic Halloween Horror Nights experience, that kicks off in Orlando on August 29 and in Hollywood on September 4.


Editor-in-chief Garrett Martin writes about videogames, theme parks, pinball, travel, and more. You can also find him on Blue Sky.

 
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