How Rivalries Drive E-Sports

This piece originally ran in August 2016.
Competition brings out the best in athletes. Poised against your fiercest opponent, those long-standing rivalries foster innovation and generate storylines that persist season-to-season. When two rivals meet on the field, it’s not a one-off, but years of struggle and fervent passion culminating in a single game.
Red Sox and Yankees; Duke and UNC; Ali and Frazier: History is littered with the records of rivalries. E-sports might be comparatively young, with few records as long as those between major baseball clubs or franchises; competitive gaming, however, has rivalries that have similarly driven different games to the top.
In the early days of League of Legends, competitive play was still a fresh concept. Unlike the modern era of ESPN-level production, instant replay and defined breaks and segments, the early years of League played younger brother to Starcraft, a community riding high on the advent of its much-anticipated sequel. League of Legends was living in the shadow of giants.
This era grew to be defined by two teams, each at the top of their game: Team SoloMid, or TSM; and Counter-Logic Gaming, CLG. The most-heated games were between these two, as some of the best players of the time were competing on these teams. Players would appear on podcasts or the League subreddit to talk trash and build hype, and a community swelled up around these teams.
A similar rivalry was seen in Dota 2, though much later in the game’s life. After several years of “beta” release, the third annual International tournament coincided with the game’s full release on Steam. Players flocking to try out the game in its finished form would also be tuning into the big tournament in Seattle, drawn by the allure of high-level play, spectacle and a massive prize pool.
This was the era of Natus Vincere and Alliance, two teams that had butt heads often in the lead-up to TI3. The boys of Na’Vi were painted as underdogs, led by crowd favorite Danil “Dendi” Ishutin and genius drafter Clement “Puppey” Ivanov. On the other side was Alliance, the Swedish powerhouse that had roared through the tournament, losing only a single game before the grand finals. Fans were watching Dota 2 for the first time, and just as the Atlanta Braves used basic cable ubiquity to become “America’s Team” in the ‘80s and ‘90s, everyone was drawn to root for one of these squads.
It’s in these rivalries that community and fandom build, in a way that ties the audience into something greater than just a display of skill. The history between two teams, the words flung and players moved, build a rising heat. Brandon “Saintvicious” DiMarco was a jungler for TSM in the early days of League, but left to join CLG. In a heated exchange, DiMarco publicly dismissed the play of his former team’s replacement, saying “I was really disappointed in how [oddone] played and I thought he would adapt better.” TSM captain and mid lane player Andy “Reginald” Dinh dismissed the claims, replying “CLG speaks with authority but lacks the force to back it up.”