Google Reportedly Throwing Their Hat in the Ring with New Gaming Console
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With gaming becoming one of the biggest media industries, it’s only inevitable that other big-name companies would want in on the action. So it’s no surprise to hear that media giant Google is reportedly making plans to enter the gaming industry in a big way. According to Kotaku, Google is making their own gaming console and streaming service.
Kotaku’s Jason Schreier reports that “five people who have either been briefed on Google’s plans or heard about them secondhand” were able to give him a few details on what Google has in store. That includes developing a streaming platform, gaming hardware and acquiring game development companies to make games for their various platforms.
The streaming technology that Google is working on is code-named “Yeti.” This seems to be the crux of Google’s gaming plans. Cloud gaming, or streaming as it is also known, has become a big trend in the gaming industry, with several companies either releasing or planning to release some kind of videogame streaming service over the last decade. Notable streaming platforms include PlayStation Now, Gamefly Streaming and Nvidia’s GeForce Now. Kotaku’s sources indicate that we could even see this technology working on platforms like Google’s own Chrome web browser.