Report: EA Employees Grow Frustrated by AI as Company Embraces and Mandates Its Use

The report alleges from anonymous sources at EA that the company’s leadership is “urging its nearly 15,000 employees to use AI for just about everything.” This includes generating code and concept art, managerial work, and reports. Some employees are also being expected to complete multiple AI training courses, and use AI tools daily to accelerate their work. One of those tools is EA’s own internal chatbot, named ReefGPT. 

Staffers at the company have voiced frustration with this full embrace of the new and deeply flawed technology. Those who spoke to Business Insider voiced that the tools they’re expected to use are producing flawed code and “other hallucinations” that need correcting, and creative staff are expected to train the AI programs on their own work. This is causing employees to have more work on their plate, not less, and many fear that the mandates are facilitating their replacement by the technology. 

One anonymous employee, a former QA worker in a senior position, said that “AI was able to perform a key part of his job—reviewing and summarizing feedback from hundreds of play testers.” He was laid off in April, and suspects that AI’s integration played a key role in his dismissal. 

As major company leaders continue to embrace AI, despite the disastrously huge financial bubble waiting to burst, employees across industries are growing more skeptical than ever before. This is especially the case in creative fields such as the video game industry, where mass layoffs have become a regular occurrence. There has been an immeasurable loss of trust as the outflow of talent continues, and one can only hope that this can somehow be rectified through the inevitable AI crash that is ever looming on the horizon—assuming it doesn’t wipe out the industry entirely.