The Switch 2 Is Outselling Its Predecessor, By A Lot

By Bee Wertheimer | August 28, 2025 | 3:30pm

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The Switch 2 Is Outselling Its Predecessor, By A Lot

Remember when Nintendo announced how much the Switch 2 would cost, and everyone was furious about it? And then it seemed like no one would be willing or able to shell out so much for a game console, but then everyone ended up buying it anyway, even though it has, like, three games on it? And it was impossible to get your hands on one unless you had already preordered it because every store on planet Earth’s stock was wiped out at launch (not that I could justify buying one anyway).

Yeah, so the Switch 2 is selling really well. It’s running laps around the original Switch—the Switch 2 is a whopping 75% ahead in sales, as reported by GamesIndustry.biz, having surpassed two million since its June 5 release. This is what happens when you let people play as the cow in Mario Kart.

According to Circana, the Switch 2 drove US hardware revenue sales up 21% to $384 million in July. This increase in hardware spending was the highest during July since the famously economically stable year of 2008, when revenue reached $441 million. One can only wonder what that implies about the state of our economy today.

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Despite game corporations consistently reporting record sales, the brilliant people without whom games wouldn’t exist are suffering. Tens of thousands of workers in the games industry have been laid off since 2022, even at massively successful companies like Microsoft and Naughty Dog, with many terminated positions being immediately refilled so companies can pay someone else less money to do the same work. Talented, passionate people are losing their livelihoods because bazillionaire executives are terrible at their jobs and face zero consequences. If this seems unfair to you, please consider supporting organizations like UVW-CWA that are working hard to protect the people in games.